Web Site Designer Questions
Graphics We've covered the use of graphics briefly above, emphasising the importance of using an Alt tag containing the relevant keyword(s). Although the use of images can be nice and very appealing to a website, it is also important to bear in mind that they shouldn't overpower the textual content of your page. As a general rule of thumb it is best to stick to a 70/30 ratio (70 text/30 images).
Web Site Designer Questions
Search Engine Friendly Pages It is important that when you design your website you not only bear in mind what your website requirements are, but also what the requirements are for search engines. Best way to approach this is to remember that search engines don't really care about how nice or complicated your graphics or flash movies are, or how snazzy your javascript is. Instead search engines look at the code behind your page. Therefore if you want to impress a search engine, then your code needs to be nice and easy to read. Now from this I don't mean adding 'comment' tags and breaking the lines of code up with spaces, but to ensure that the elements the search engine is interested in, i.e. Title tag, Description tag, Keyword tag (these days only some search engines really use the keyword tag), Alt tag, are readable near the beginning of the code. Search Engines don't like wadding through lines and lines of javascript to get to the core areas that can help you page's ranking. Therefore careful planning and positioning of your page elements is required.
Web Site Design Tips
Create an image of a well established company The Internet is a great medium through which you can create any image of yourself you want. It is all in your hands: design a professional web site, add helpful content, and your company will immediately take a step up in the image it represents. No matter how small your business is, with the right tools and a great desire you can make it look like a corporation on the Web! Save on postage and printing costs Think of how many cards you mail out to let customers know about your sale. All of that can be eliminated by putting the sale information on your web site and inviting your customers to visit it. You can collect your customers' E-Mail addresses and keep in touch with them about special events in your store via E-Mail. |
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